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[vc_custom_heading heading_semantic=”h3″ text_size=”h1″ text_weight=”300″ sub_lead=”yes”]Sustainable Megacity Lagos Project powered by Heinrich Böll Foundation[/vc_custom_heading]

Brief: Create a digital awareness campaign to promote the policy recommendations contained in a documentary series on affordable housing in Lagos.

Project Duration: 2 months.

Category: Digital Media Amplification.

Achieved Metrics:

  • Twitter – Reached 1,024,470 and achieved over 17.5 million Impressions
  • Facebook – Reached 90,000 users with over 34,000 cumulative views
  • Online – 19 online mentions across top blogs and news websites

Remarks:
Project Expectations/Metrics Surpassed.

Project Aftermath:
Commendation by the Lagos State Urban Renewal Authority and invitation to present affordable housing policy document to be integrated into the Lagos City Masterplan.
The policy document was facilitated by Arctic Infrastructure in collaboration with Heinrich Böll Foundation Nigeria.

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